Sell products and services using our live commerce tool
90% of your customers value authenticity. Be authentic.
Live Shopping means unedited footage. 90% of surveyed consumers said that authenticity is important when deciding which brands they like and support.
Attention is expensive. Leverage momentum and gain customers.
Over the last 20 years, our attention span went from 12 to under 8 seconds. With Live Stream Shopping, your customers can buy the right product at the right moment. Without any other distractions.
Go interactive
Live Stream Shopping offers a new, interactive alternative to classical online shopping. And we live in the era of the “Experience Economy”, where shoppers value the experience as much as the products they pay for. Goods become commodities. Experiences become priceless.
Communicate
Over 85% of online shoppers have at least one question they need to find an answer to before purchasing a product. With Streams.live, you can answer that question in real-time. When it matters the most.
Live shopping means:
9% conversion rate
Almost 1 out of 10 Live Shopping sessions ends with a sale
3 X engagement
Live video generates more engagement than any other content form
3 X views
Internet users spend more time watching live content than any other form of media
How can live commerce help your business grow?
With the help of a live commerce software solution, you can easily add a human touch to the online shopping journey. But you are not just selling your products, you’re also educating your customers. You’re helping them have a better understanding of what you do, how you do it, and most importantly, why you do it.
You’re enabling the two-way conversation that eCommerce misses. This new sales channel creates a deeper connection between your customers. It creates a frictionless shopping experience, making it 5X more efficient than classic eCommerce channels.
How does live commerce work?
Private, one to one shopping sessions
Connect to customers one at a time.
Allow them to schedule private sessions, prepay or even top up virtual credit that can be later on used for product purchases.
Multiplayer shopping sessions
One to many. Get your community excited about your products, showcase products in front of your loyal customers.
Your store is your stage.
Allow them to schedule private sessions, prepay or even top up virtual credit that can be later on used for product purchases.
Create your unique shopping style
Using our API and with a bit of help from our engineers, we can help you transform the way you sell.
Integrate the shopping experience deeper into your processes.
Live commerce vs social commerce
You’ve probably heard of both live commerce and social commerce. But what are the differences and how you can include these two sales channels into your strategy?
Live commerce focuses on live video experiences that sell. The experience is generally hosted on your website or app (or a special landing page on the live commerce software solution) and focuses on the mix of eCommerce or entertainment, helping customers make informed decisions.
Social Commerce focuses on enabling sales on social media platforms, like Facebook or Instagram, and hosting the entire shopping journey on one platform. It may be enabled through product links, tags, or live shopping shows hosted on the platforms.
Both live commerce and social commerce come to improve the eCommerce experience, improving and shortening the customer journey. And while they may be seen as different concepts, there are in fact multiple connection points making them work together.
What do you need to start a live commerce channel in 2022
1. A product or service to sell
Live commerce helps you sell your products or services to your audience using a live video experience. If you have something that’s worth selling that you can start incorporating a live commerce channel into your sales strategy.
2. A live commerce software solution
Once you have decided that you want to sell your products live, you need to identify the perfect live commerce platform for your needs. Depending on the shopping journey that you want to create, you can either use social media platform that allows live selling or opt for a live commerce software that allows you to completely own and customize the experience.
3. A presenter to host the show
A live commerce show needs to engage viewers and help them convert. There are multiple options that work, ranging from world-famous influencers that can engage large audiences to experienced shop assistants that can answer any product-related questions (or even both).
4. Somebody to sell to (an audience)
Of course, a successful live commerce show needs an audience interested in your products or services. Make sure that you let people know about your future live commerce shows.
Live eCommerce video format: portrait vs landscape
Portrait mode
The vertical mode (portrait) is best used to create a deeper feeling of authenticity. With our live shopping app for iOS, you can easily go live straight from your mobile device, engage viewers in an immersive, authentic experience, and sell. Regardless of the number of viewers, a portrait live video will always inspire the intimacy of a one-on-one discussion between you and your viewers.
Landscape mode
The horizontal mode is the best choice when trying to showcase multiple elements or when having more than one host. If you are planning a complex video event, that involves movement, multiple cameras, and a larger area to cover, the landscape mode will deliver the experience that you are looking for.
Easy to use
Whether your products are showcased by an influencer or your store associates, on boarding must be easy. Press a big, blue button and you’re live.
No coding required
We made it easy. Set up the video stream, add your products and you are ready to go. Copy and paste the embed code and offer the experience on your website.
Cinematic quality
Engage your viewers with high-quality video content that transforms e- commerce into an unforgettable experience.
